What is it that s-go Consulting does in the process of creative marketing or digital media creation that gives you an competitive edge and differentiates us from other firms? INTEGRATED MARKETING. We are not just a web design firm, or video production house, but a full-service boutique marketing firm!
So what is “Integrated Marketing” and how do you do it? It is simply the practice of executing your branding and marketing strategy across everything you touch and do. You should have a consistent look and messaging in all of marketing efforts. Even the way you answer the phone should be consistent with your strategy.
You cannot underestimate the value of quality marketing integration. The consistent use of logos, language, and presentation in all efforts will improve the perception of professionalism and make it easier for people to identify with your business or organization. It will project quality, value and positioning status. Think “Intel Inside” or “Aflac!”
Some areas of marketing integration:
Websites
Brand Identity (Logos)
Printed Materials
Video Production
Advertising (Print & Online)
Trade Show Materials
3-D Production
Signage
Uniforms/Clothing
Website Dev Process
Video Production Process
3-D Production Process
Initial Consultation Goals & Objectives
Kick-off meeting Scope & Budget
Develop Sitemap Pages & Functionality
Create "Comps" Design Look & feel
Add Content
Test All Functionality
Quality Assurance
Go Live!
Initial Consultation Goals & Objectives
Kick-off meeting Scope & Budget
Pre-Production Planning
Develop Script
Shoot Rough Footage
Rough Draft Post Production
Final Footage Drafts
Music & Voice Over Post Production
Finish Production
Initial Consultation Goals & Objectives
Kick-off meeting Scope & Budget
Pre-Production Planning
Production Planning 3D Modeling, Texturing, Lighting and Animation
Animation Process 3D Modeling, Texturing, Lighting and Animation
What is it that s-go Consulting does in the process of creative marketing or digital media creation that gives you an competitive edge and differentiates us from other firms? INTEGRATED MARKETING. We are not just a web design firm, or video production house, but a full-service boutique marketing firm!
